Hamleys

The West End


The biggest and oldest toy emporium in the world, Hamleys houses six floors of fun for kids of all ages, from the basement's Star Wars and Harry Potter collections up to Lego World, a sweet shop and tiny cafe on the 5th floor. Staff on each level have opened the packaging and are playing with everything from boomerangs to bubbles. Kids will happily spend hours here planning their Santa letters.


Lonely Planet's must-see attractions

Nearby The West End attractions

1. Soho Square

0.38 MILES

At Soho’s northern end, this leafy square is the area’s back garden. It was laid out in 1681, and originally named King’s Square; a statue of Charles II…